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    • the anatomy of a logo, pt. 1
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Tag Archives: american pie

the anatomy of a logo, pt. 1

Posted on 29 June, 2012 by the Michael Hanna
1
adams place whorl logo

adams place whorl logo

Howdy. This is Michael Hanna from Adams Place, writing my first entry here on fantasticdrivel…kind of.

I’m writing to explain the origin of the Adams Place logo: the blue and yellow whorl (shown at right). In addition to being visually attractive, it has a pretty cool backstory. If you find such things interesting: read on! If you simply DON’T find these things interesting, I don’t really have anything to offer you. You will never know the backstory of the Adam’s Place logo—but that probably won’t bother you. That’s what makes this a perfect fit for fantastic drivel: things you didn’t care you didn’t know.

Three quick things before we get started:

(1) I went with the “anatomy of a logo” title in an attempt to raise (what my friend Hank would call) the t-factor of this post. Normally anything on this blog dealing with “anatomy” would be more…bristol-focused. As it turns out, this post is really more about “the creative genesis of a logo.” Unless you misread that as “creative genius,” however, I’m thinking that’s a pretty boring title. So I kept the anatomical title even though it doesn’t really fit the post. Hank would be proud.

(2) I had intended to write this all out in a single post. That simply did not happen. Splitting it in two is best for everyone involved—and it’s more in-character for this blog, since Hank almost never finishes something in a single post. Part 1 is deeper, more insightful, and classier. Don’t worry. I anticipate part 2 will make up for all of that (i.e. part 2 will contain some quintessential fantastic drivel).

(3) I figured I’d better mention that I use the word “crazy” as a synonym for “mental illness” (you probably would have figured it out from context, but I decided a heads-up here might be courteous). I write about it in the introduction to our book, “Crazy: A Creative and Personal Look at Mentall Illness.” Maybe I’ll post that intro here sometime.

Ok, on with the show. Let me tell you the story of how the Adams Place logo came to be.


I guess you could say it all started with American Pie . . .

Continue reading →

Posted in adams place | Tagged adams place, american pie, anatomy, don mclean, logo, the starry night, van gogh, vincent | 1 Reply

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